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Making money taking real estate photos (continued)
As wonderful as this sounds, a business with repeat customers, no employees, where you can operate from your home with no studio, low expenses -- it's not for everyone. If you are an outgoing people person, who likes to be active and involved, if you want to own your own business and set your own hours and chart your own course, you'll very likely enjoy great success.
David: The real estate market seems pretty volatile. Can you comment on that?
Kelly: Historically, changes in most real estate markets are slow so it should be easy to adjust your business for the market. In the last few months, I've been hearing in all the national media that the real estate market is cooling off with higher interest rates. Homes are not selling as fast as they once were.
This means that agents are having to learn to correctly and efficiently market a property. This is great news for our business because we're the best value and our listings are information rich. I'm already seeing business pick up. Today, as we talk, Melissa is out shooting ten properties. Friday she shot 9 homes. And she's got a full work week already scheduled. This media slowdown is helping our business and it's got to be a great time to get started.
David: Finally, anything else you'd like to share with our readers?
Kelly: Each Virtual Tour Machine is an exclusive territory, there is no competing with each other. So once an area is bought up, it's gone.
And we're evolving with narrated tours as an add on sale to the virtual tours. The narrated tours are stunning slide show built using the worlds best synthetic voice technology to create something like a TV commercial, but online. Few can tell that it's a computer talking! Agents can even record their own voice or get a professional voice talent if they desire.
Scott's ultimate goal is to build a big site like http://realtor.com, but backwards. All the regional sites, still owned and operated locally, are linked to the same database and will feed buyers and sellers into other regions. We hope to blanket the country. So every time we grow, the regional sites get stronger. And each region will have it's own URL so there isn't the lengthy drill down like you have to put up with at the large national sites.
And thanks again David, for having an interest in what we do and sharing it with your readers.
David Gewirtz is the author of How To Save Jobs and Where Have All The Emails Gone? For more than 20 years, he has analyzed current, historical, and emerging issues relating to technology, competitiveness, and policy. David is the Editor-in-Chief of the ZATZ magazines, is the Cyberterrorism Advisor for the International Association for Counterterrorism and Security Professionals, and is a member of the instructional faculty at the University of California, Berkeley extension. He can be reached at david@zatz.com and you can follow him at http://www.twitter.com/DavidGewirtz.
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